Scenario
Revenue Model
Bottom-up Forecast
Plan mix, channel acquisitions, churn, expansion, and pass-through AI billing.
Top-down Forecast
ARR targets (Month 12/18) reconciled against customer and ARPA assumptions.
Scenario
Plan mix, channel acquisitions, churn, expansion, and pass-through AI billing.
ARR targets (Month 12/18) reconciled against customer and ARPA assumptions.